Check out VEDP’s Ad for the UCI Road World Championships on NBC Sports

Tuesday, 22 September 2015 16:41 by Info@YesVirginia.org
As many of you are already aware, the 2015 UCI Road World Championship cycling event is taking place in Richmond this week. Excitement has built around the event, which is returning to the U.S. for the first time in nearly 30 years...

As many of you are already aware, the 2015 UCI Road World Championship cycling event is taking place in Richmond this week.

Excitement has built around the event, which is returning to the U.S. for the first time in nearly 30 years. It is a huge coup for Richmond to have been selected as the host city and furthers its reputation as a global destination. The championships are held annually in an international city chosen by the Union Cycliste Internationale through a competitive bidding process.

With 450,000 spectators expected to watch the race onsite and a TV audience in the hundreds of millions, this is certainly a tremendous opportunity to represent Virginia on the world stage. 

The Virginia Tourism Corp. has partnered with Richmond 2015, the organizer of the nine-day event, and will air 500 30-second commercials across U.S. domestic television broadcasts during the event. As part of Virginia's sponsorship, VEDP received a portion of these spots and produced a new commercial tailored to the UCI event that is airing on NBC Sports Network during the race this week.

VEDP worked with Richmond companies Elevation Advertising to create the ad and The Branching to produce it. Overcoast developed the original background track, incorporating the cycling sounds.

Richmond is fortunate to have a strong cycling culture and was able to draw upon local talent to film the ad. We’re grateful to Carytown Bicycle Company, who provided items for the shoot, and local cyclist John Eiler, who rides for Team Carytown Bicycle Company and appears in the commercial.

Sports commentators have already remarked on the beauty of the city and the diverse and challenging courses that Richmond offers to competitors.

To learn why Virginia is a great place to live, work and play, click here YesVirginia Business Blog | All posts tagged 'atlantic yards'

World’s Tallest Modular Building—Based in New York, Built in Virginia

Wednesday, 22 May 2013 16:21 by Info@YesVirginia.org
Construction has begun on B2 Modular, the first of three residential towers that will make up the 15-building, 22-acre multi-use site called Atlantic Yards in Brooklyn, N.Y. B2 Modular will be the world’s tallest modular building at 32 stories, approximately 321 feet...

Construction has begun on B2 Modular, the first of three residential towers that will make up the 15-building, 22-acre multi-use site called Atlantic Yards in Brooklyn, N.Y.

B2 Modular will be the world’s tallest modular building at 32 stories, approximately 321 feet. 

Virginia-based Banker Steel is currently fabricating the 930 modular steel frame components at its facility in Lynchburg. The steel chassis will then be shipped to the Brooklyn Navy Yard where sheetrock, electrical, plumbing, tile and countertops will be added before final delivery to the building site in downtown Brooklyn.

Banker Steel recently announced it would expand its Lynchburg facility by 45,000 square feet and hire 50 new employees to meet the demand.

It is estimated that 60 percent of construction will be completed off-site in a controlled environment, allowing for significant improvements in safety, efficiency, speed and ultimately costs. Off-site construction is also expected to reduce material waste and minimize the impact to the local community.

Banker Steel was selected for this project as it previously partnered with Forest City Ratner Companies, lead developer of Atlantic Yards. The company fabricated more than 10,000 tons of steel for the Barclays Center sports arena, anchor facility at Atlantic Yards and home of the NBA Brooklyn Nets.

Banker Steel’s work on B2 Modular illustrates the creativity and technical skill found in Virginia companies. To learn more about the innovative environment the Commonwealth offers, click here.

A rendering of B2 Modular, the world’s tallest modular building.

Search


Blog Homepage

Return to blog homepage


About VEDP

Virginia Economic Development Partnership is the Best State for Business

The Virginia Economic Development Partnership (VEDP), a state authority created by the Virginia General Assembly to better serve those seeking a prime business location and increased trade opportunities, provides confidential site selection and international trade services. VEDP's mission: To enhance the quality of life and raise the standard of living for all Virginians, in collaboration with Virginia communities, through aggressive business recruitment, expansion assistance, and trade development, thereby expanding the tax base and creating higher-income employment opportunities.

Archive

© Copyright 2018